TRADE SHOW MADNESS

Launch LA

Its takes innovation and differentiation to stand out from the abundance of new brands and products introduced to the market. When SDSI heard about the Inaugural Launch LA Trade Show, founded with the premise of showcasing new innovative emerging brands, we headed up to Santa Monica Airport's Barker Hangar to see what was in store.  The People’s Movement’s Spring/Summer ‘13 line stood out from the crowd with their unique displays made from upcycled cardboard by Nomadic Industries. And Hoodie Buddie’s life size teepee was an eye catcher rivaling that of SDSI Executive Chairman Bill Walton’s.  Read Show reviews HERE. 

AGENDA 

This year’s AGENDA Trade Show in Long Beach was the largest in its four year history showcasing more than 500 brands and attracting over 12,000 buyers, retailers and press. The SDSI team headed up to the Long Beach for Day One to check in with SDSI members and partners and see what was new from action sports, youth lifestyle and streetwear for Spring/Summer ‘13.  The Stance booth was a buzz of excitement with a line or buyers out the door see the unveiling of the much anticipated women’s line. Deuce Brands presented the USA Team Basketball watch. And Wheat Group launched their in-house premium accessories line Focused Space, created to elevate how you transport and organize your personal technology. Congratulations to all. Read full Show recap and view photos at TransWorld Business.

Outdoor Retailer

At Outdoor Retailers last week in Salt Lake City, Utah a number of SDSI members and partners were actively doing business.   With over 1200 vendors, 10’s of thousands descended on Salt Lake to check out the Spring/Summer ‘13 offerings. SDSI had the opportunity to see new products in an array of new colors from all the local So. Cal brands.  Congratulations to SDSI members Boardworks, X-1 (formerly H20 Audio) and LifeProof all which had a steady stream of traffic throughout the show. And thank you to Dave Nash and Pete Censoplano of Sun Diego Boardshops for having SDSI along. 

Of particular note, was the Design Center and all the new fabric technologies as well as major brands launching new and innovative items.  From fabrics that wick away moisture using coconut fibers, to the new Omni Freeze Zero technology from Columbia that cools you with expanding “donuts” when the material gets wet, there are some great new innovations on the horizon. Read Show recap and view photos at TransWorld Business